It’s not very often I get the time to sit down and completely redo my website, but for the first time in awhile I did just that thanks to a bit of inspiration. Just last week I had a meeting at work with our outsource SEO guy, Chris Westmeyer who gave us a few pointers worth sharing here about SEO, and a few things I took into consideration whenever I built this theme.
One of the things to keep in mind – all of your content should be broken into separate pages and if that requires duplicating your content, that’s ok, as long as it’s not spam. But what’s that mean?
Check out the front page of Contagious, which has different sections of content as you scroll down the page (About, Projects, Contact, etc). Did you know that those individual sections are actually full pages that are being indexed individually by Google? Check it out. Using the power of get_post();, I was able to pull the content from those pages, not only creating an SEO friendly sprawl, but also a nice clean WordPress backend.